Tuesday, October 19, 2010

Spike Says Prime Time Is the Best Time to Air UFC

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Michael BispingThere was quite a bit of hand-wringing among MMA fans this weekend over Spike TV showing UFC 120 on tape delay from London, leading to some fans finding out the results of the fights before they aired in the United States. But Spike TV says that the hand-wringing has been limited to a relatively small number of fans, and that the majority of viewers prefer to watch the fights in prime time.

"We actually don't get many viewer calls," said David Schwarz, VP Communications at Spike. "I've never received any and I know it's very minimal. ... Our research says Saturday night is fight night -- guys are home, they get together with their friends and it's a natural time to watch the fight."

Source: http://www.mmafighting.com/2010/10/19/spike-says-prime-time-is-the-best-time-to-air-ufc/

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